Sunday, 24 February 2019

Seven weeks already?



Seven weeks already?

I can’t believe it’s already the last week of our module on Digital Business Models. At the beginning, I was reluctant to use blogging as part of our assessments. As mentioned in my introductory post, at 14 I have been victim of identity theft, and this crime is unfortunately not recognised by the law in Switzerland. However by writing this final assignment, I can see the evolution of my digital behaviour. 



ROLES CHANGES 



Firstly I chose to talk about travel agent, a job that I am very familiar with (I have a degree in tourism).  I was surprised to see that Lisanne made the same choice, and by commenting on her post and on mine, I realized how much the experience of someone shapes his perspective, and, thanks to our discussion, I even learned new concepts such as the filter bubble.



OPERATING IN BOTH DIGITAL & PHYSICAL WORLDS



The first summative exercise is the one where I was able to concretely apply the theory we were covering so far, as I used my father’s company. But also by interacting with Isil on her business, I had the opportunity to apply the concepts we covered beyond the contexts mentioned through our course.


Moreover commenting on Gayle’s post has pushed further my reflexion around a brand, in this case M.A.C, I have asked myself some questions, such as the possible use of Augmented Reality in the make-up industry, that I wouldn’t have think about otherwise.



DIGITAL BUSINESS MODEL SUCCESS



When I read my comment again under Natasha’s post on Uber, I am amazed to see how we can start with a specific topic and then go to more fundamental questions, such as the potentially controversial price of innovation and the responsibility of companies. 


With my discussion with Julia following her post on Netflix, I have realized the power of our debate and how our interaction had brought us different perspectives that pushed our critical thinking.




My e-evolution, infographic created by the author


ONLINE JOANNE



Looking retrospectively, I can see how these exercises have challenged my opinions on various topics.  I remember with my introductory post how nervous I was with the idea of posting my opinion publicly.  However, now I have a better understanding on how my personal branding but also my father’s business can benefit from my digital presence.


Moreover, I have realized throughout the course how important it is to bring supporting evidence when I want to express a different opinion on a topic and how it helps me to increase the credibility of my statements.


Now I can feel that I have a voice, but I am still struggling with the fact that I can’t filter who is looking at my opinions. I have read how blogging can boost self-esteem, but by looking at the various topics mentioned by the author, I still find that blogging can be very intrusive. Nevertheless, as indicated in a research paper on achievement in online courses, “interactivity facilitates deep learning (understanding) by actively engaging the learner in the learning process”. I think that developing my blog proved the authors right.


After seven weeks, I see that I am not completely reconciled with blogging. However, I am willing to improve my digital networks and feel more prepared in our continuously changing world. 


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